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AI Follow-ups

Every lead followed up — automatically.

Speed-to-lead is one of the most important variables in conversion rate. Studies consistently show that responding within five minutes makes you nine times more likely to convert a lead than responding within an hour. We build AI-powered follow-up systems that respond instantly, every time.

What's Included

Everything in this service

WhatsApp Automation

Instant WhatsApp messages triggered when a lead submits a form, clicks an ad, or takes any defined action in your funnel.

Email Sequences

Multi-step email nurture sequences that adapt based on whether the lead opens, clicks, or replies — keeping the conversation moving without manual effort.

SMS Follow-ups

SMS messages for time-sensitive follow-ups where open rates matter. Configured for the right timing, not blasted indiscriminately.

CRM Integration

Lead data and follow-up activity synced to your CRM so your sales team always has full context on every conversation.

Lead Routing

Leads automatically assigned to the right team member based on geography, service, or any other routing rule you define.

Personalisation

Messages personalised with the lead's name, the specific service they enquired about, and any other data captured in the form.

Sequence Logic

If-this-then-that logic that branches the sequence based on lead behaviour — replies, bookings, or silence trigger different next steps.

Reporting

Response rate, open rate, and conversion rate by sequence step — so you can see exactly where leads drop off and fix it.

Our Process

How we execute

01

Workflow Audit

We map your current lead journey — from form submission to first contact to close — and identify every point where leads fall through the cracks.

02

Sequence Design

We design the follow-up sequence: timing, channel (WhatsApp / email / SMS), message content, and the logic that determines what happens next based on lead behaviour.

03

Integration Build

Automation built in Make.com or Zapier, connected to your ad platform, CRM, WhatsApp Business API, and email platform.

04

Testing

End-to-end testing with real lead submissions to verify every trigger, message, and routing rule fires correctly before going live.

05

Monitor & Optimise

We monitor response rates and sequence performance monthly and iterate on timing and copy to improve conversion through the funnel.

Tools We Use

Our technical stack

Make.comWhatsApp Business APIOpenAI APIActiveCampaignMailchimpHubSpotTwilioZapierAirtable

FAQ

Common questions

Pair This With

AI Lead Qualification
Once your follow-ups are automated, qualify those leads automatically too — so your sales team only speaks to buyers.

Ready to get started?

Tell us about your business and we will build a plan specific to your goals and budget.

Start a Project →